Konveksi Seragam Surewi Odyah - tse odyah, odyahnenyy chlenamy orhanizatsiyi pid chas uchasti u diyalnosti tsiyeyi orhanizatsiyi. Suchasni formy naychastishe nosyatʹsya zbroynymy sylamy ta napivviysʹkovymy orhanizatsiyamy, takymy yak politsiya, sluzhby ekstrenoyi dopomohy ta okhorontsi, na deyakykh robochykh mistsyakh ta v shkolakh, a takozh u v'yaznytsyakh. U deyakykh krayinakh deyaki inshi chynovnyky takozh nosyatʹ uniformu u svoyikh obov'yazkakh; takyy vypadok - tse komitet Korpusu Sluzhby okhorony zdorov'ya SSHA abo frantsuzʹki prefekty. Dlya deyakykh orhanizatsiy, takykh yak politsiya, mozhe buty nezakonnym, yakshcho ne uchasnyky odyahayutʹ formu. Pratsivnyky inodi nosyatʹ uniformu abo korporatyvnyy odyah odnoho chy inshoho kharakteru. Pratsivnykam, yaki potrebuyutʹ odyahu, nalezhatʹ pratsivnyky rozdribnoyi torhivli, pratsivnyky bankivsʹkoyi ta poshtovoyi sluzhby, pratsivnyky sluzhby okhorony hromadsʹkoho zdorov'ya ta okhorony zdorov'ya, pratsivnyky synikh vorotnykiv, osobysti trenery v klubakh zdorov'ya, instruktory v litnikh taborakh, ryatuvalnyky, prybyralnytsi, pratsivnyky hromadsʹkoho transportu, buksyruvannya ta vodiyi vantazhivky , spivrobitnyky aviakompaniyi ta operatory svyat, a takozh pratsivnyky bariv, restoraniv ta hoteliv.
Vykorystannya uniformoyu tsykh orhanizatsiy chasto ye zusyllyam z prosuvannya brenda ta rozrobky standartnoho korporatyvnoho imidzhu, ale takozh maye vazhlyvyy vplyv na pratsivnykiv, yakym potribno nosyty formu. Termin "forma" mozhe buty omanlyvym, oskilʹky pratsivnyky ne zavzhdy mayutʹ absolyutno rivnomirnyy vyhlyad, i vony ne zavzhdy mozhutʹ nosyty odyah, nadanyy orhanizatsiyeyu, ale v toy zhe chas predstavlyayutʹ orhanizatsiyu v yikh odyazi. Akademichna robota z orhanizatsiynoho odyahu Rafaili i Pratta (1993) oznachaye odnoridnistʹ odyahu yak odne vymiryuvannya, a vydymistʹ yak druha. Napryklad, pratsivnyky, kotri nosyatʹ chornyy kolir, mozhutʹ vyhlyadaty pomitnymy i, takym chynom, predstavlyaty orhanizatsiyu, khocha yikhniy odyah ye rivnomirnym tilʹky v kolʹori yikh zovnishnosti, a ne v yoho osoblyvostyakh. Pratt i Rafaili (1997) opysaly borotʹbu mizh pratsivnykamy ta kerivnytstvom shchodo orhanizatsiynoho odyahu, yak borotʹba za hlyboki znachennya ta identychnosti, yaki tse plattya predstavlyaye. I Pratt i Rafaili (2001) opysaly odyah yak odne z naybilʹshykh naboriv symvoliv ta artefaktiv u orhanizatsiyakh, yaki ob'yednuyutʹsya v hramatyku komunikatsiyi. Perihal Kostum Pekerja
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